LAOLA1 App
LAOLA1

Overview
The new LAOLA1 app offers sports fans a personalized, modern, and interactive experience.
It combines live tickers, videos, statistics, and news from football, motorsport, ice hockey, alpine skiing, and many other sports—individually tailored to the interests of the users.
Ahoi Kapptn! was responsible for the complete technical implementation and app concept—with a focus on personalization, performance, and clear user guidance.
services
Workshops
Native Mobile Apps
UI/UX
Design
Consulting
User-Centric Optimization
Continuous Development
Discover
App Strategy
The goal was to digitally modernize the LAOLA1 brand and position it as a leading sports platform in the mobile sector. The new design and UX structure create clarity, speed, and emotional proximity.
Personalization at the forefront
Fans can determine for themselves which sports, teams, and events interest them. Newsfeeds, push notifications, and video recommendations automatically adapt to these preferences – for an experience that is truly relevant.
Rethinking Content
The app brings all sports under one roof – soccer, ice hockey, motorsports, winter sports, and more. Different content formats like videos, clips, tickers, statistics, and interviews have been combined into a seamless experience.
Develop
Technology & Architecture
The app was completely redeveloped from scratch – with modern architecture for maximum stability, short loading times, and flexible further development. The goal was a seamless experience, whether on Android or iOS, with live data or video streaming.
API Integrations & Data Feeds
Content is centrally managed via a headless system and distributed through personalized feeds. The integration occurs via APIs from LAOLA1 and Sportradar, which provide live data, results, tables, and statistics in real-time – dynamically integrated and optimized for every device.
Interactive Features & Engagement
Features like favorites, push notifications, competitions, and video feeds ensure a high level of interaction. The app was developed as a central touchpoint between fans and the brand.
Evolve
Stronger user engagement
The app increases the time spent and ensures higher daily usage with relevant content – it becomes an integral part of the daily sports routine for many fans.
Continuous Expansion
The modular architecture enables ongoing updates, new sports, and features – from interactive formats to advanced video integrations.
Digital platform for the future
The new LAOLA1 app forms the foundation for future digital services and partnerships – a high-performing, scalable platform that grows with the brand.
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Austrian Football Association
ÖFB App
To the Project

