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LAOLA1 Logo

LAOLA1 App

LAOLA1

Smartphone with the LAOLA1 app open in dark mode. Visible are sports icons in a horizontal bar, live scores from football, tennis, and alpine skiing, as well as the "Your News" section with a jubilant skier in the foreground.
Smartphone with the LAOLA1 app open in dark mode. Visible are sports icons in a horizontal bar, live scores from football, tennis, and alpine skiing, as well as the "Your News" section with a jubilant skier in the foreground.

Overview

The new LAOLA1 app offers sports fans a personalized, modern, and interactive experience.
It combines live tickers, videos, statistics, and news from football, motorsport, ice hockey, alpine skiing, and many other sports—individually tailored to the interests of the users.
Ahoi Kapptn! was responsible for the complete technical implementation and app concept—with a focus on personalization, performance, and clear user guidance.

services

Workshops

Native Mobile Apps

UI/UX

Design

Consulting

User-Centric Optimization

Continuous Development

Two smartphones with the LAOLA1 app against a red background. On the left, the live ticker of an NHL game between the Buffalo Sabres and the Edmonton Oilers, showing the progress and a score of 5:1. On the right, a list of additional NHL games with results from the current week.
Two smartphones with the LAOLA1 app against a red background. On the left, the live ticker of an NHL game between the Buffalo Sabres and the Edmonton Oilers, showing the progress and a score of 5:1. On the right, a list of additional NHL games with results from the current week.
Two smartphones with the LAOLA1 app against a red background. On the left, the live ticker of an NHL game between the Buffalo Sabres and the Edmonton Oilers, showing the progress and a score of 5:1. On the right, a list of additional NHL games with results from the current week.

Discover

App Strategy

The goal was to digitally modernize the LAOLA1 brand and position it as a leading sports platform in the mobile sector. The new design and UX structure create clarity, speed, and emotional proximity.

Personalization at the forefront

Fans can determine for themselves which sports, teams, and events interest them. Newsfeeds, push notifications, and video recommendations automatically adapt to these preferences – for an experience that is truly relevant.

Rethinking Content

The app brings all sports under one roof – soccer, ice hockey, motorsports, winter sports, and more. Different content formats like videos, clips, tickers, statistics, and interviews have been combined into a seamless experience.

Three smartphones displaying different views of the LAOLA1 app against a red background. On the left, there is a detailed article about the 2026 Football World Cup, in the middle is the personalized feed 'More for You', and on the right is a clip in a TikTok-like format featuring a football player on the training ground.
Three smartphones displaying different views of the LAOLA1 app against a red background. On the left, there is a detailed article about the 2026 Football World Cup, in the middle is the personalized feed 'More for You', and on the right is a clip in a TikTok-like format featuring a football player on the training ground.
Three smartphones displaying different views of the LAOLA1 app against a red background. On the left, there is a detailed article about the 2026 Football World Cup, in the middle is the personalized feed 'More for You', and on the right is a clip in a TikTok-like format featuring a football player on the training ground.

Develop

Technology & Architecture

The app was completely redeveloped from scratch – with modern architecture for maximum stability, short loading times, and flexible further development. The goal was a seamless experience, whether on Android or iOS, with live data or video streaming.

API Integrations & Data Feeds

Content is centrally managed via a headless system and distributed through personalized feeds. The integration occurs via APIs from LAOLA1 and Sportradar, which provide live data, results, tables, and statistics in real-time – dynamically integrated and optimized for every device.

Interactive Features & Engagement

Features like favorites, push notifications, competitions, and video feeds ensure a high level of interaction. The app was developed as a central touchpoint between fans and the brand.

Evolve

Stronger user engagement

The app increases the time spent and ensures higher daily usage with relevant content – it becomes an integral part of the daily sports routine for many fans.

Continuous Expansion

The modular architecture enables ongoing updates, new sports, and features – from interactive formats to advanced video integrations.

Digital platform for the future

The new LAOLA1 app forms the foundation for future digital services and partnerships – a high-performing, scalable platform that grows with the brand.

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